We are excited to announce this morning that our long-term partner, Loveland Products, has increased their strategic investment in Agricen, acquiring a controlling interest in the company. They have also taken an equity stake in Agricen Sciences, our sister company.
We have had a long history with Loveland Products, starting as the supplier of what have become two of their fastest-growing plant nutrition brands, Accomplish LM and Titan PBA. The success of these products led, in 2012, to Loveland Products’ first strategic investment in Agricen, giving Loveland exclusive, worldwide distribution rights to Agricen’s existing technology and access to new product and technology opportunities. Today’s news—that Loveland Products has acquired a controlling interest in Agricen—is the natural expansion of that relationship.
As part of Loveland Products, a subsidiary of Agrium, we look forward to helping create value for growers with our next-generation agricultural tools that complement and enhance existing plant nutrition practices.
You can read the full press release about the announcement here.